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| June 24, 2017

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Nokia Pureview versus HTC Ultrapixel

Nokia Pureview versus HTC Ultrapixel
Jason Leci

Now this one’s for mobile camera geeks. Smartphone technologies are continuously evolving and the camera technology attached to it is no different. But for far too long, phone cameras have been in the shadows of SLRs and DSLRs because in terms of photography, they have been diminished as nothing more than a means to an end. Here we take a look at two technologies: one already present and one coming pretty soon, and if they are capable of breaking the myth.

Nokia Pureview

You can say what you want for Nokia Smartphones in terms of its deficient nature when it comes to apps and operating systems, but there’s no denying the fact that the Finnish manufacturer makes some of the best Camera phones out there. Keeping in line with that, Nokia launched its Pureview 808 in mid 2012. The Pureview technology employs ‘pixel oversampling’ which results in combining multiple pixels into one super pixel. What this does is help retain all the visual detail while filtering the noise (speckles and grains) from the image. Nokia uses a big 1.75 microns 41 megapixel sensor that allows 4x lossless full HD zoom and amazing level of clarity. Basically as proclaimed by Nokia, the Pureview 808 is a game-changer in camera phones.

Soon to come : HTC M7 with Ultrapixel sensor

Now coming to HTC. Their Smartphones have never been known for the cameras but more for the user interface and design. But the Taiwanese manufacturer looks set to buck the trend with the upcoming launch of their flagship Smartphone (code name M7) which uses Ultrapixel image capture technology. In this, the sensor will have three layers of 4.3 megapixel sensors which picks one pixel from each layer and combining the three to process the final image. And though at this stage the details are still shady, the firm sounds positively enthusiastic about the new image process technique being employed.




Even with the radical image technique being employed by HTC, the Nokia Pureview 808 will take some beating at this time to be surpassed. But in general, these innovations in mobile camera technology can only be seen in a positive light at this time.